for Netflix APAC
The first of a series of Netflix-led community screenings happening in the APAC region. We wanted to capture the quintessential essence and brand of Netflix without the already established identity to overpower the message for these festivals which was to showcase underrepresented communities, and drive positive conversation around Netflix’seffort to increase representation on screen.
With a wide range of content catering to audiences all across the world, the visual language of Netflix’s stream indents speaks to the diversity, representation and variety of content.
with SELFHOOD
Motion design and web development by Raphael Ong
WRKSHP was a brand incubation programme and platform to create open dialogue between brand creators and fans—covering topics from untold stories on sneaker culture, business of streetwear to insider content.
with SELFHOOD
Motion design by Raphael Ong
Collaborative capsule patches and merch collection with five brands worldwide, spotlighting the SELF-MADE stories behind the faces of each brand.
The bright green booth design itself is a tongue-in-cheek re-contextualisation of what a blank canvas space is today. Inspired by the evolving state and involvement of media in our lives, the chroma-green walls are a conceptual update of white box gallery spaces.
Hong Kong-based womens techwear apparel brand.
Debut streetwear and culture zine by SELFHOOD featuring interviews, photos and advice from peers and fashion world insiders—from DJ-ing the worlds best fashion parties to creating incredible art or weaving political consciousness into your fashion label.
With SELFHOOD
Web development by Raphael Ong
In the advent of COVID-19, I lead the development of a digital showroom for buyers to view upcoming SS21 collection. The showroom also automated the linesheet by “checking out” items they wish to place order into a linesheet format – a tedious process previous manually handled by sales agents.
for ‘Class Acts’ documentary by Deon Phua and Hwee En Tan
with DesignSingapore Council
Film identity branding by Kwok Yun Theng
Exhibition Production and Installation by The Merry Man Works
Media editing by Raphael Ong
Spatial photography by Zac Tan
The concept for the space plays with the idea of how each generation of creatives has been building on top of the ones that came before them. While the works stand tall on their own, together they contribute to overlapping and interconnected stories of the creative landscape. Using transparent materials as a key device to build the overarching theme for both the exhibit and the documentary – PVC, arcylic panels; photography, artefacts and typography layered on top one another as they showcase the many gems and interconnected stories of the 90s to early 2000s.