Graphic designer turned creative strategist. 

I've always believed that nothing is an island and creativity thrives by exploring interests and the world beyond the industries you're in. This belief has led me to opportunities to design, art direct, and consult in various environments and teams all over the world, from small local start-ups to global companies, and working with award-winning design agencies and studios. 

Also enjoys video games (indie and AAA). Currently playing Final Fantasy XIV, Persona 3 Reload, Dave the Diver, and Baldur’s Gate 3.

Available for freelance work worldwide. 

Experiences

2016—Present
Freelance 
Art Director and Strategist

2022—2023
Practice Theory
Creative Strategist and Art Director

2018—2021
SELFHOOD
Global Art Director

2017—2019
in the wild / Magicfruit Studio
Multi-disciplinary Designer

Press

FEMALE Magazine
"Up Close And Personal With Five Of Singapore’s Coolest Gamers"

LS:N Global
“Women Who Play”