for Netflix APAC
The first of a series of Netflix-led community screenings happening in the APAC region. We wanted to capture the quintessential essence and brand of Netflix without the already established identity to overpower the message for these festivals which was to showcase underrepresented communities, and drive positive conversation around Netflix’seffort to increase representation on screen.
With a wide range of content catering to audiences all across the world, the visual language of Netflix’s stream indents speaks to the diversity, representation and variety of content.